yourAMZ x Sibu

Sibu is the leader for Himalayan sea buckthorn wellness products, blending nature and science for skin and health. Sibu partnered with yourAMZ for a complete Amazon redesign and rebrand. This included new listing designs, an updated brand store, and static DSP ad creative to elevate their brand presence.

August 10, 2025

Scope of Work

Product Research & Full Strategy
Listing & Brand Store Copywriting
Main Images & Listing Images
Amazon Brand Story
Premium A+ Content
Amazon Brand Store
DSP Static Ads

Main Images

Before

After

About:

Sibu produces pure sea buckthorn–based wellness and skincare supplements.

Categories:

Supplements

Skin Care

Services:

Full Strategy & Copywriting

Listing Images

A+ Content

Brand Store

DSP Ads

Listing Images

What made these listing images effective:

Benefits-focused copywriting
Copy is concise and answers FAQs
Mobile-friendly
High quality photography
Visually compelling
Visuals & text work together
Image order tells a story
Consistent branding that conveys authority
Sets accurate expectations to reduce negative reviews and returns

Premium A+ Content

What made these Premium A+ Content designs effective:

Benefits-focused copywriting
Copy is concise and answers FAQs
Separate designs for desktop & mobile
High quality photography
Visually compelling
Visuals & text work together
Showcases customer solutions
Consistent branding that conveys authority & brand differentiation
Comparison table showcasing either best sellers or relevant products
Cross-selling other products in the catalog

Brand Story

What made this Brand Story design effective:

Intuitively organizes product catalog
Promotes Subscribe & Save
Calls out brand differentiation
Optimized for both desktop and mobile
Showcases products in action
Consistent branding that conveys authority & brand differentiation

Amazon Brand Store

What made this Amazon Brand Store design effective:

Intuitively organizes product catalog
Prominently displays popular products and higher profit / higher margin products
Benefits-focused copywriting
Copy is concise and answers FAQ
Separate designs for desktop & mobile
Consistent branding that conveys authority & brand differentiation
All images are linked to the most relevant ASIN
High quality photography & visually compelling designs

DSP Ads

What made these DSP Ads effective:

Brand consistency: Unified color palette, product imagery, and visual cues across all formats.
Product-forward design: The bottle remains the focal point to reinforce recognition and trust.
Clear value proposition: “Get More Omega-7” communicates the core benefit instantly.
Credible proof point: Supporting copy highlights the 365mg potency for added authority.
High-contrast CTA: “Learn More” draws attention and encourages engagement.
Adaptive layouts: Each size maintains hierarchy and clarity across placements.
Conversion-focused composition: Clean, uncluttered design built to drive clicks.

What Our Clients Are Saying

Peter McMullin

President, Sibu

"I was introduced to YourAMZ while working with another Amazon management agency we were not super happy with. Our Amazon business is in much better hands now! Petros, Manoli and George take great care of our brand and listings. Our listings now look professional. Our sales have rebounded. The periodic problems that are inherent in doing business on Amazon are taken care of promptly and efficiently. These guys take care of our brand as if it's their own...a rarity in the sector these days! I highly recommend them to other brands looking to up their game and maximize revenue on Amazon!"